Mark Peal | Portfolio

Producer / Project Manager

A diverse expertise within all things digital, design and account/project management with an exceptional

skill in creative client services for a plethora of third-party & internal projects within the entertainment/

design/media sector...born from hands-on design including Augmented Reality, mobile apps, UI/UX, web,

bespoke Interaction solutions, video, immersion, RGB lighting, events & worldwide client facings.

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Thriving within high-pressure, deadline critical environments as a senior Producer / Project Manager, with a multitude of high level responsibility from specialised account management, client services and running team activities including bespoke interactive development from gesture controlled advertising to mass audience participation to multi-view 3D CGI content for large worldwide brands. I have a routed bedding in all areas digital and a thorough understanding in design which gives me a top-to-bottom experience in my area.

As Producer and PM for Inition allows me to explore the full potential of emerging technologies and have a direct input in their use from creative brief to project close. I meet deadlines and undercut budgets with a proven ability to up sell.

Immersion and digital interaction has been at the forefront of my ability upon leaving university with an Interactive 1st, to four years with amBX UK Ltd, to my present post at Inition, the largest European 3D specialists.

Inition is a pioneering creative 3D technology company underpinned by 10 years of experience in the following areas:
3D Technology Sales, Experiential 3D Production, 3D Camera Systems and Crew 3D Training and Consultancy, 3D Printing and Scanning Services and 3D Animation and

amBX delivers total immersion in entertainment experiences via new technology that extends entertainment -games, films, music or other media- into the space around you through tactile air, LED light and rumble devices

Due to the nature of this work, I can only provide brief examples.


Projects & Project Management

Spearheading client facings from concept, presentation, demonstration, briefing, project management, resource handling and production for international & local clients, working extensively within digital areas such as CGI, AR, hand crafted lighting designs for triple-A video game titles, events, exhibitions and sales/marketing graphics, web & video, SDK and bespoke software developement.


Account Management

Exceptional experience in managing every facet of client negotiations and daily client servicing to a high level for significant external projects, working with clients like Ubisoft, Codemasters, Acitvision and associated agencies & dealers. Extensive experience with international and European clients from pitching, project outlining, sales, conception & delivery. Most recently, this has involved creative management & sales of the amBIENT XC LED lighting controller, an industry first for the company



Thorough hands-on & managed design work including amBX effect script, web, lighting, graphical, immersion, print, interactive, video/DVD & UI/UX design. Led, managed and designed individual components to entire projects.






Complete Sales DVD Design & Construction

Marketing Asset DVD for Demonstrating the Video to Light Aspects of the Product




Lighting Design / Events / Installation

A holistic approach from experiential & lighting design to the overall project and account management has seen me onsite working with clients to realise their projects. Recently including the Pomme D'or Hotel, Jersey; 50Below, Mayfair; ARENA nightclub, Ashford; IKKI bar & restaurant, Luxembourg and Live TV broadcastings. I have also planned, managed and attended company exhibitions & events from GDC, San Francisco to ARC, London.

Cân i Gymru - Welsh Song Contest

Dealer Presentation

IKKI Bar & Club, Luxembourg

Pomme D'or Hotel

50 Below, Mayfair

ARENA nightclub setup



Touchscreen Interface Icons

Lighting Controller Concept Interface (UI / UX)

Lighting Controller UI & UX

PC Software Control Panel Concept UX

Effects Editor UI, UX & Project Management